International Conference & Journal

Preliminary Study of Consumers and Brand Managers’ Perceptions of Food Branding in Croatia: Two Sides of the Same Coin

Preliminary Study of Consumers and Brand Managers’ Perceptions of Food Branding in Croatia: Two Sides of the Same Coin

Draskovic, N.; Ruzic, I. & Andrlic, B.A

Preliminary Study of Consumers and Brand Managers’ Perceptions of Food Branding in Croatia: Two Sides of the Same Coin

Preliminary Study of Consumers and Brand Managers’ Perceptions of Food Branding in Croatia: Two Sides of the Same Coin

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